Graphic Design & Branding
Building Relevance
Logo design, brand standards, print & digital media that shares your brand’s personality.
Working with clients, it’s interesting how each has a unique perspective on what “brand” means. Embracing client interpretations is all part of a successful client journey.
We embrace the process of discovery that leads graphic design & branding that is meaningful and defines not just what you are, but what you do and how it helps your audiences.
How We Do Graphic Design & Branding
- Explore Current Brand Standards
- Explore Industry Brand Trends
- Collaborative Brainstorms & Sketches
- Creative problem solving
- Creative designs
- Mood Board Presentations
- Introduction of Designs / Brand
Your brand is who you are… it’s what you believe in.
The journey of designing your new brand, or rebrand deserves to be an adventure you embrace. Of course, it’s a bit easier to embrace when you’re working with years of experience in balancing creative insight and client needs with contemporary design standards.
It’s all about bringing together the exploration in variations of typeface, sizes, colors and focusing and how they apply to your new logo and brand standards.
The right fit works for all mediums:
- Website
- Letterhead
- Business Cards
- Advertising & Marketing
- Apparel
- & More
How is your brand reflecting your personality?
Not all relationships are created equal… same goes with designers. Ready to make the move?
We use different jargon in our graphic design chats? Not sure what something means, check out our reference.
We don’t work for you… we work with you.
It’s how we do!
Featured Branding Project:
Community Therapeutix | https://ctxcares.com/
Strategic Goals
Explore Logo Concepts | Design Contemporary Brand | Identify Monotone Brand Standards | Brand Collateral & Awareness
Community Therapeutix is a unique business that focuses on special needs and development in both school and clinic settings. They’re more holistic & community approach offers them a distinction in the industry, one they were interested in communicating through their brand. This journey took many paths and creative ideas that ultimately led to a simple and identifiable brand.
Rebranding
Typeface Discovery | Color Discovery | Industry Research | Brand Standards
We worked closely with the client and our team developed a brand standard that was inviting. Establishing a more of a monochromatic vibe with secondary colors that were contrasting without being overpowering. Our goal was a simple, modern feel that applied well to all styles of collateral both print and digital.
Logo Redesign
Exploring Variations of Community and the Acronym of CTX | Exploring Various Logo Print Options
We share the goal with the CTX team to find a balance in design that offered a more simple solution while maintaining their core values. Through our design process we applied various logo designs to different types of possible print options to better gauge look and feel. We’re extremely happy with the outcome of this brand.
Digital & Print Media
Small & Large Scale Print Collateral | Digital Collateral | Apparel
It’s always awesome to see how a brand comes together to complete the entire process. We worked with the CTX to team to help design various print and digital needs to begin the journey of rebranding the brand awareness.
We don’t work for you… we work with you.
It’s how we do!
Messaging
It’s not just what you’re saying, it’s how you say it and where you say it. We see messaging as a combination of things that all come together as a whole to create successful campaigns.
Engaging
Engaging how? Aesthetically, through messaging or sharing with the right audience? These are a few of the varying thoughts behind what engaging means not just to us, but to end users.
Design
How we combine our knowledge, thinking and ideas with yours. Relying on what we know together to influence creative thinking that applies your brand standards and expresses your brand personality.
Identity
This is important for us… your brand is who you are, what you’ve bought into and take pride in. We value who you are, our goal is to always understand the brands of our client, and find ways to have a positive impact on their creative and messaging while staying true to who they are.
Problem Solving
There is a unique problem solving skillset that comes with being a creative. We harness this skillset so we can be creative problem solvers in our every day adventures.
Teamwork
This one goes without saying… our team works extremely effectively together as well as with our clients. It’s not just about doing it’s also about educating and learning from each other.